Coir Logo Mats vs. Colour Brush Logo Mats vs. Titan Entry Logo Mats: Which Inlaid Mat Is Right for You?

First impressions count — especially at the entrance of a business or building. Branded entrance mats not only keep your floors clean and safe, but they also speak volumes about your brand, professionalism, and attention to detail. At Mats4U, we offer three premium inlaid logo mat solutions: Coir Logo Mats, Colour Brush Logo Mats, and Titan Entry Logo Mats. While each provides excellent performance, their materials, applications, and benefits differ in important ways.

In this blog, we’ll explore these three mat types in depth, covering everything from materials and durability to maintenance and the inlaid logo process. Whether you're kitting out a commercial lobby, retail shop, or a residential complex, this guide will help you choose the right logo mat for your entrance.

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What Are Inlaid Logo Mats?

Before diving into the comparison, it's essential to understand what inlaid logo mats are.

Inlaid logo mats are high-quality entrance mats where your custom design — such as a business name, logo, or slogan — is created by cutting and inserting coloured pieces of mat material together like a jigsaw puzzle. This method differs significantly from printed mats, where the logo is simply printed onto the surface.

Advantages of Inlaid Logo Mats:

• Durability: The logo is made from the same material as the mat, ensuring it won’t fade, wear off, or peel.

• Professional Appearance: Sharp lines and bold colours help logos stand out.

• Longevity: Inlaid designs last as long as the mat itself, making them ideal for high-traffic commercial areas.

• Colour Consistency: No fading or bleeding over time, even with heavy use.

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Introducing the Three Mat Types

Let’s break down the three logo mats offered by Mats4U:

1. Coir Logo Mats – The Traditional Choice

What Is Coir?

Coir is a natural fibre extracted from the outer husk of coconut shells. Long used for doormats, brushes, and insulation, coir is a sustainable, biodegradable, and incredibly effective material for scraping dirt and debris from shoes.

Coir Logo Mats at a Glance:

• Made from high-quality natural coconut fibres

• Available up to 200cm wide and 1200cm long

• Standard 17mm thickness for enhanced scraping power

• PVC backing to prevent mat movement

• Inlaid logo design using dyed coir fibres

• Suitable for indoor use or sheltered outdoor areas

Best For:

• Heritage buildings

• Boutique shops

• Offices seeking a rustic or traditional aesthetic

• Environmentally-conscious clients

Pros:

• Eco-friendly: Made from natural materials

• Excellent dirt removal: Perfect for entrances prone to mud or grit

• Aesthetic appeal: Offers a warm, natural look

• Highly customisable: Inlaid logos can be made from a wide range of coir colours

Cons:

• Shedding: Natural fibres shed during initial use (this is normal and temporary)

• Not UV or water-resistant: Unsuitable for fully exposed outdoor use

• Thicker profile: May not fit in low clearance doorways

Maintenance:

• Vacuum regularly

• Shake out loose dirt

• Brush occasionally

• Allow to dry naturally if wet

• Do not place in direct sunlight or use harsh chemicals

Ideal Placement:

• Reception entrances

• Covered doorways

• Indoor lobbies

• Hotel entrances

• Residential complexes

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2. Colour Brush Logo Mats – A Modern Synthetic Alternative

The Colour Brush Logo Mat is a robust and colourful synthetic matting solution that replicates the look of coir while offering superior performance and a longer lifespan.

What Makes It Unique?

Made from 100% synthetic polypropylene, Colour Brush Matting is designed to mimic coir in texture but outperform it in durability and longevity. It features a 13.5mm total height, making it suitable for entrances with lower mat recesses.

Colour Brush Logo Mats at a Glance:

• Non-shedding synthetic bristles

• Flame retardant (BS EN 13501 – 1 Efl-s1)

• 13.5mm height for versatile installation

• Designed for high-traffic commercial entrances

• 10-year manufacturer guarantee for heavy wear

Best For:

• Busy commercial entrances

• Schools, hospitals, and public buildings

• Shopping centres

• Anywhere coir isn’t suitable due to thickness or maintenance concerns

Pros:

• Non-shedding: Easier to clean than coir

• Slimmer profile: Fits more floor recesses

• More colour options: Ideal for intricate logos

• Highly durable: Maintains appearance and performance over time

• Fire-rated: Safer for public buildings

Cons:

• Synthetic look: May not appeal to those wanting a natural aesthetic

• Higher upfront cost: But this is offset by lower maintenance and longer lifespan

Maintenance:

• Vacuum regularly

• Light brushing or hosing down

• Can be used in rotational matting programmes

Ideal Placement:

• Airports

• Train stations

• Large retail units

• Schools and universities

• Corporate offices

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3. Titan Entry Logo Mats – The Heavy-Duty Performer

Titan Entry Mats (also called OX Mats) are the most robust of the three, built for the most demanding entrance environments. Also made from synthetic fibres, they provide high performance in areas with extreme foot traffic.

Titan Entry Mats at a Glance:

• Constructed from 100% polypropylene synthetic fibres

• 12.5mm height – the slimmest of the three

• 10-year wear guarantee for heavy commercial use

• Flame retardant: BS EN 13501 – 1 Efl-s1

• Available in a range of vibrant colours for detailed inlaid logos

Best For:

• Warehouses and industrial units

• Supermarkets and shopping centres

• Sports venues and arenas

• Extremely busy public buildings

Pros:

• Toughest build: Ideal for extreme wear environments

• Non-shedding synthetic fibre

• Slimline profile: Fits shallow mat wells

• Long warranty: 10 years for peace of mind

• Fire-rated: Complies with public building regulations

Cons:

• Less tactile feel than coir: Focused on performance, not rustic charm

• Synthetic appearance: May not suit every aesthetic

Maintenance:

• Industrial vacuum

• Jet wash or scrub as needed

• Rotate periodically to extend lifespan

Ideal Placement:

• Large commercial entrances

• Event venues

• Government buildings

• Retail parks

• Sports complexes

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Inlaid Logo Process: How Custom Logos Are Created

All three of these logo mats — Coir, Colour Brush, and Titan — feature inlaid logo designs, which differ from printed alternatives in both appearance and longevity.

Here’s a breakdown of the inlaid logo process:

Step-by-Step:

1. Logo Design Submission
   You supply your logo, brand colours, and size requirements. Our team reviews and digitises the design to prepare it for production.

2. Colour Matching
   We match your logo colours with available mat colours. While Coir has more muted, earthy tones, Colour Brush and Titan offer a broader, brighter palette.

3. Template Creation
   Each section of the design is plotted, and templates are created for precise cutting. Think of it like preparing a stencil for each colour segment.

   
4. Hand-Cut Precision
   Skilled operatives cut out each shape by hand or with computer-guided tools to match your logo exactly.
   

5. Piece Assembly
   Each piece of coloured matting is carefully slotted together like a jigsaw puzzle to create your complete logo.

   

6. Backing Application
   The final mat is bonded with a heavy-duty PVC backing to keep the design in place and maintain stability during use.

7. Quality Inspection
   Mats are inspected for visual consistency, durability, and design accuracy before shipping.

   

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Choosing the Right Mat for Your Business

Key Questions to Ask:

• Where will the mat be placed?

  • Indoors? Covered porch? High-traffic commercial building?

• Do you need a fire-rated product?

  • Required in schools, hospitals, and other public buildings.

• Do you want a natural or synthetic appearance?

  • Coir provides a traditional look; the others are modern and vibrant.

• Is a lower mat height important for door clearance?

  • Choose Colour Brush or Titan for tighter recesses.

• Do you need a low-maintenance option?

  • Synthetic mats are easier to clean and don’t shed.

• What is your logo design like?

  • More detailed logos are better represented in Colour Brush or Titan.

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Final Thoughts

All three mat options provide fantastic branding opportunities and protection against dirt, moisture, and debris. Here’s a quick summary to help you decide:

 

Each mat is inlaid to ensure your logo looks sharp and lasts long. While coir remains a timeless, eco-friendly option, synthetic alternatives like Colour Brush and Titan Entry bring modern advantages in performance, colour options, and longevity.

If you're still unsure which option is best for your building, don't hesitate to reach out to our team for tailored recommendations. We’ll help you find the perfect match for your brand, your building, and your budget.

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Interested in upgrading your entrance?
Explore our full range of Logo Mats or contact us for a free design mock-up today.